Istani X Sustainability
We live in a world where we are daily receiving news about some current climate catastrophe or displacement of people or loss of livelihoods, due to the massive environmental changes our planet is undergoing.
Research has found that textile production alone causes 1.2 billion tonnes of greenhouse gas emissions annually. Materials like polyester are made from petroleum which require twice as much energy than it's substitutes like cotton. More so, textile production uses 93 billion cubic meters of water contributing to over 20% of water pollution.
With this awareness, we also take seriously our responsibility in this ecosystem as a producer of fashion and clothing products.
We intentionally do not want to re-create and adopt that same processes and ways of doing things as fast fashion brands; processes and systems that exploit and abuses natural resources, culture, and people in poorer countries such as Bangladesh, Vietnam and China.
Here at Istani, we are doing things differently. We believe that working ethically is a choice and we make that choice every day and in everything we do. Istani is a people-forward brand, where we honor the humans and culture we work with and are intentional about our processes and systems.
Here are ways in which Istani remains socially and environmentally conscious
Quality > Quantity
Accountability on production
Honoring and Preserving indigenous knowledge
At Istani, we are constantly thinking of new ways in which we can ensure sustainable habits. In 2021, where fashion has already contributed so much towards the pollution of earth, we want to beware of leaving our positive blueprint.